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The hexadecimal color code #738774 is a medium, desaturated shade of Gray (known as gray). In the RGB color model, #738774 is comprised of 115 red, 135 green, and 116 blue. In the HSL color space, which is often used in digital design and color grading, it has a hue of 123 degrees, a saturation of 8%, and a lightness of 49%. This color has an approximate wavelength of 565 nm. The closest web-safe color is often utilized in web design, user interfaces (UI), and vector graphics to create desaturated Gray atmospheres. Designers searching for Gray color schemes often pair this with its complementary color or use it as an accent against neutral backgrounds. It is commonly used in digital design for backgrounds, typography, and accent elements. When paired with its complementary color in the palette below, it creates a high-contrast visual hierarchy. Engineers can implement this color using the CSS hex code #738774.