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The hexadecimal color code #B397D8 is a light, moderate shade of Purple (known as plum). In the RGB color model, #B397D8 is comprised of 179 red, 151 green, and 216 blue. In the HSL color space, which is often used in digital design and color grading, it has a hue of 266 degrees, a saturation of 45%, and a lightness of 72%. This color has an approximate wavelength of 465 nm. The closest web-safe color is often utilized in web design, user interfaces (UI), and vector graphics to create moderate Purple atmospheres. Designers searching for Purple color schemes often pair this with its complementary color or use it as an accent against neutral backgrounds. It is commonly used in digital design for backgrounds, typography, and accent elements. When paired with its complementary color in the palette below, it creates a high-contrast visual hierarchy. Engineers can implement this color using the CSS hex code #B397D8.